Audience Prediction

Who do I want to read my magazine?

If my magazine was to be published I would want the audience to be what I originally categorised for the age. In terms of personality and things I think that the typical female to read my magazine would be a bit of fan girl who liked boy bands and quite common music like the music that you would hear on the radio (Capital FM). As my magazine is published monthly, I would expect my typical target market girl to be excited about the next issue and have quite a quirky personality.

My magazine could be read by anyone however I have specified that my magazine is for young girls. This is because I feel young girls read a lot of magazine and especially ones about their favourite musical artists. The magazine itself is however in some ways quite mature so would therefore be suitable for older girls around 17, 18 so they had a choice to read it or not. On the other hand I do feel my magazine would appeal more to the 13, 14, 15 year old girls area of the market. 

Some examples of the typical girls who might read my magazine could be people like Lily, Tee and Carmen from the CBBC television programme Tracey Beaker Returns. These girls and are very private but when they have a passion for something they really get into it. They all read a lot of magazines and dance to the radio when it comes on. Overall i feel that these girls are good examples of my typical target audience. The image on the right is of the character 'Tee' and as you can see she is very colourful. In terms of instant 'judgement' this would be how i predict my target audience to look. 

Mini Survey

Question 1: How many days of the week do you sit down and read a music magazine?

Person 1:  5 days at the most

Person 2:  3 days

Person 3:  most days in the evening so 6 or 7

Person 4: 2 days

Person 5:  Like once every 2 weeks

Question 2:  What draws your attention to make you buy a music magazine?

Person 1: The Artists that I like

Person 2: Good theme

Person 3: If it looks good

Person 4: If I like the cover people

Person 5: Sometimes layout and what’s inside

Question 3: What do you like most about the theme pop/chart?

Person 1: The colours on it

Person 2: How its varied so more people will like it

Person 3: How different all the artists are

Person 4: The way it could be basic or really different from other magazines

Person 5:  The surprise of who’s in it

Question 4: Do you like the name CONFIDE for a title?

Person 1: Yeah

Person 2: I like it

Person 3: Yes

Person 4: Yes

Person 5: Its good yeah


Question 5: Which of the following music genres do you like? Pop, rock, indie, alternative, other

Person 1: All of them really

Person 2: Pop

Person 3: Chart so all of them

Person 4: Rock

Person 5: Indie and other

 

Question 6: Would you read/buy this style of magazine if you saw it in a shop?

Person 1: Yeah

Person 2: Depending on the price

Person 3: Yes

 

Person 4: Maybe

Person 5: Yeah I like what it looks like at the minute

Audience Profiles

For my own magazine I am going to target it at the female gender as I want to focus on women’s style within the music industry but mainly what’s in the charts. The age group that I will aim to target will be females around the age of 14-20. I know this age group will want different things from a magazine but my aim is to try and find something in between that both age groups will like equally as much. I want my magazine to be informative but also interesting that’s why I have put such a big age difference rather than making it too specific.

Charlotte Dickinson

Charlotte is 16 years old and is currently doing A-Levels in Art, Sociology, Psychology and I.T. She’s usually listening to music by Hoodie Allen but if she’s not doing that she’ll be dancing to the newest dance music. In her spare time she likes to hang out with friends and eat, she has mates over all the time and they just sit, snack, and watch movies.  I would say that her style is quite on trend and she tends to wear quite a lot of black but always accessorises her outfits with a necklace, scarf and Pandora rings. She has quite a few of them now in a variety of colours and styles to match her outfit. Her hair is always perfect, up or down, curly or straight. Upper eyeliner is always on point too might I add. Charlotte is a confident girl and isn’t scared to pull a stupid face at the camera and is also popular with the boys. When at home on her own, she’ll be chilling in black leggings, grey jumper and hair tied back, if not she’ll be with her boyfriend, ‘danny zucko’. For hobbies charlotte likes catching up on the gossip on Instagram, doing a bit of Zumba and skyping her closest chums.

Eleanor Guiver

Eleanor and Charlotte are very similar but Eleanor has a few traits that are slightly different. She is again 16 years old but is taking Psychology, Maths and Biology so very scientific subjects. She did used to take textiles but dropped that from the work load as all the other subjects were taking up all her time. Eleanor’s music taste is a little more varied as she listens to quite a lot of things that is in the charts. Sometimes she’ll dance to ex Disney stars music and other times it will be Hoodie Allen like Charlotte. In her spare time she likes to go horse riding and also dancing and she has developed quite muscly arms from the riding. Eleanor can get away with wearing anything; she could come to school impersonating a tramp and still look fabulous. I don’t know how she does it. Her hair is naturally curly so normally she puts it half up half down to keep it out of her face and it stays in all day, no matter what. Eleanor loves to take a selfie when she’s out with her friends and they’ll soon appear on Snapchat along with all the incoming Snapchat’s that people send to her. Her hobbies are pretty much the same as what she does in her spare time although I think she may do a bit of Zumba also on Wednesdays.

Olivia Moore

Olivia is 16 again and is keen on learning French to speak to her boyfriend fluently when she goes over to France to see him. At college she is taking, English language, French and philosophy. Quite a lot of the time you’ll see her wearing, leggings, ugg boots and her big jack wills coat that is just amazing. It’s so fluffy on the inside and I think it may be her first winter coat in years. Olivia is always listening to music, you can’t get headphones out of her ears. She’s usually listening to something either really old and traditional or sexual and cheeky. Whether it’s having a dance at lunch or in a lesson, she will always find an excuse to put on her latest tune. Olivia writes in her spare time about football, Chelsea mainly, she has a bit of an obsession with a certain player. I think she may have made a fan page on Instagram for him. Her articles about the sport have now become very popular and over three thousand people are following her to see what she has to say. Also in her spare time Olivia likes to dance and horse ride to take her mind off all the coursework she’s loaded with.